Privacy Policy

GadgetsGoneWild.com is a small editorial site. This policy explains what we collect, why, and what you can do about it — in plain English first, then in the formal language regulators ask for.

What we collect

GadgetsGoneWild.com is mostly a read-only site. We do not require you to create an account, and we do not ask you to fill out forms in order to read articles or watch embedded videos. The categories of information we do collect are limited:

Analytics data. We use Google Analytics 4 (GA4) to understand how readers find and use the site — which pages are popular, which creators get clicks, which categories matter. GA4 collects pseudonymous identifiers (cookies, IP-derived approximate location, device and browser type). We have IP-anonymization enabled. GA4 is currently a placeholder integration; if you visit the site before we wire it in, no analytics cookies are set.
Affiliate click events. When you click an outbound affiliate link, our redirect handler (/go/[id]) logs the link ID and a timestamp on Vercel's server logs. We do not log your IP address, name, email, or any other personal data tied to that click.
Email address (future). If we launch a newsletter, you'll be able to subscribe by giving us your email address. We don't have a newsletter live yet, but when we do, subscribing is opt-in only and you can unsubscribe with one click.
Vercel server logs. Our hosting provider, Vercel, automatically logs incoming requests (URL, status code, user agent, approximate IP region) for security and abuse prevention. These logs are retained for a short period and are not used for marketing.

Cookies

We split cookies into three categories:

Essential. Cookies strictly necessary to deliver the site (none currently — the site works without any first-party cookies).
Analytics. Google Analytics 4 cookies (_ga, _ga_*) used to measure aggregated traffic. Anonymized.
Affiliate. When you click through to Amazon or another retailer, that retailer sets their own cookies on their domain (not ours). Those cookies are governed by the retailer's privacy policy. We do not have access to them.

Google Analytics — receives pseudonymous analytics events from your browser if you have not blocked it.
Amazon and other retailers — receive a referral identifier when you click an affiliate link, plus whatever data their own cookies and pixels collect on their domain.
Vercel — our hosting provider, receives request-level server logs as part of normal operations.
Cloudflare — our DNS and CDN provider, may process request metadata.

We do not sell personal information. We do not share personal information with advertisers, brokers, or any third party not listed above.

Legal basis (GDPR)

For EU/UK readers, our legal bases for processing the limited data described above are:

Legitimate interests (Art. 6(1)(f) GDPR) — for aggregated analytics, server logs, and affiliate click measurement, which are necessary to operate and improve a free editorial site.
Consent (Art. 6(1)(a) GDPR) — for any future newsletter subscription or non-essential tracking cookies.

If you are in the European Economic Area, the UK, or Switzerland, you have the following rights with respect to your personal data:

Right of access — request a copy of the personal data we hold about you.
Right to rectification — ask us to correct inaccurate or incomplete data.
Right to erasure ("right to be forgotten") — ask us to delete your personal data, subject to certain exceptions.
Right to data portability — receive your data in a portable format.
Right to restriction — ask us to limit how we process your data.
Right to object — object to processing based on legitimate interests, including analytics.
Right to lodge a complaint with your local data protection authority.

To exercise any of these rights, email GadgetsGoneWild@morilove.com with the words "GDPR request" in the subject line.

Your rights under CCPA

If you are a California resident, the California Consumer Privacy Act (CCPA, as amended by CPRA) gives you the following rights:

Right to know — what personal information we collect, why, and who we share it with.
Right to delete — request deletion of personal information we hold about you.
Right to opt out of the sale of personal information — we do not sell personal information, so there is nothing to opt out of, but the right is yours.
Right to non-discrimination for exercising your rights.

To exercise any of these rights, email GadgetsGoneWild@morilove.com with the words "CCPA request" in the subject line.

Data retention

Analytics data is retained according to Google Analytics 4's default retention period. Server logs are typically retained for 30 days. Affiliate click logs are retained for as long as needed to reconcile commissions, then discarded.

Children's privacy

GadgetsGoneWild.com is intended for a general audience and is not directed at children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided information to us, email GadgetsGoneWild@morilove.com and we will delete it.

Changes to this policy

We may update this Privacy Policy from time to time. When we do, we'll update the "Last updated" date at the top. Material changes will be highlighted on the home page for a reasonable period before they take effect.

Contact

Privacy questions, requests, or complaints: GadgetsGoneWild@morilove.com.